ShieldLabs is fraud detection and prevention with traffic quality scoring. Stops multi-accounting, account sharing, account takeover, fake signups and ad fraud.

Key Capabilities

  • Visitor Identification: Recognises returning visitors across separate sessions, after cleared cookies, in incognito mode and through IP address changes, over long periods of time.
  • User Identification: Automatically detects linked users across accounts, devices and IP addresses
  • Network and Device Intelligence: More than 100 signals are collected together and cross-checked against each other, which exposes deep masking and delivers up to 99% detection accuracy.
  • Anonymity Signal Detection: VPN detection, proxy detection, Tor detection, Apple Private Relay detection, datacenter IP detection, IP reputation, anti-detect browser detection, browser automation detection, operating system tampering, incognito mode and geolocation spoofing. Each one is returned as an individual named signal, not a single binary flag.
  • Bot and AI Traffic Detection: Identifies bots, automated traffic and AI agents, and separates bad bots from good ones.
  • Risk Scoring: Scores the visitor, the user, the device and the IP address. Detected anonymity signals, behavioural history, deterministic rules and AI are aggregated into a single normalised risk score.
  • Ready-Made Patterns: Pre-computed detections of multi-accounting, account sharing, account takeover and impossible travel, correlated across users, devices, IP addresses and their behaviour. No custom rules to write and no fraud model to train.
  • Risk Analytics: A single traffic quality score plus a score for every source, channel, referrer and UTM campaign, with analytics across visitors, users and devices.
  • AI Traffic and Fraud Copilot: A layer that turns collected data into summaries, investigations, direct answers and ready-to-run actions, adapted to the customer’s type of business.

Use Cases: Protect

  • New-account fraud: fraudulent signups at registration.
  • Multi-accounting: one person running many accounts to farm a benefit.
  • Account takeover: someone else logging into a real user’s account.
  • Payment fraud: high-risk and fraudulent transactions at checkout.
  • Ad fraud: paid traffic that does not match what was paid for.
  • Affiliate fraud: partners driving fake or incentivised traffic and signups to earn commission.
  • Bonus abuse: signup bonuses claimed repeatedly by the same person.
  • Promo abuse: discount codes redeemed far beyond intent.
  • Referral fraud: self-referrals and fake invitees.
  • Free-trial abuse: endless new trials from the same person.
  • Loyalty fraud: points and rewards farmed illegitimately.
  • Ban evasion: banned users returning under new identities.
  • Sybil attacks: many fake identities used to sway a system, common in crypto and Web3.
  • Impossible travel: the same account or device appearing in places too far apart for the time between the visits.
  • Location spoofing: faked geography to reach restricted content or pricing.

Use Cases: Grow

  • Returning visitor recognition: the same capability pointed the other way, identifying a good returning customer without asking them to prove who they are again.
  • Account sharing: one subscription used by many people, turned into an upgrade conversation instead of a loss.
  • Paywall bypass: readers consuming paid content without paying, converted into subscribers.
    Traffic quality: seeing which acquisition channels deliver real people, so budget moves to the sources that convert.

Who It Is For

Built for AI, iGaming, cryptocurrency and Web3, SaaS, fintech, e-commerce, travel, marketplaces, media and streaming, ticketing, and gaming.

Aimed at SMBs and teams on a small budget that want a ready-made solution: five minutes to integrate and detection at the level of enterprise platforms, without enterprise pricing and without a call with a sales team.

It fits developers, analysts, marketers, growth, product, risk and support teams, and founders running all of it themselves.

Integrations

Integration takes five minutes.

  • Client SDKs: JavaScript, React, Next.js, Vue, Angular, Svelte, Preact, WordPress, Shopify, Tilda.
  • Server SDKs: Node.js, Python, Go, PHP, Java, .NET.

A public API and signed webhooks sit underneath, so ShieldLabs connects from any language. An OpenAPI specification is published for everything else.

Pricing

Self-serve and flat-rate, with a price that drops as traffic grows, no sales call and no annual contract. The free plan gives 5,000 one-time identifications. Paid plans are Starter at $99 per month for 25,000 identifications, Growth at $399 per month for 150,000, and Scale at $999 per month for 500,000, with up to 20% off on annual billing. Effective cost falls from $0.00396 to $0.00199 per identification as volume grows. The API, webhooks and support are included on every plan, including the free one.

Additional Info

Founder(s)Iliya Rubin
CEO/PresidentIliya Rubin
Bootstrapped or Raised?Other
Team Size10
Year Founded2025
Company TaglineFraud detection and prevention with traffic quality scoring
HiringYes